About GWC

WHERE HAUTE HORLOGERIE MEETS HIGH JEWELLERY

The Global Watch Company (GWC) is one of Vancouver’s leading watch and jewellery retailers, specializing in haute horlogerie and rare luxury diamonds. GWC is proud to be the only retailer in Vancouver that owns and operates boutiques dedicated to the Rolex and Chopard brands. Located in the heart of downtown Vancouver’s Luxury Zone, GWC operates both the Rolex boutique on Alberni Street, and the newly opened Chopard boutique on West Georgia Street.

OUR MISSION

is to provide the best luxury watches and jewellery to the most sophisticated connoisseur in Vancouver.

The GWC story began in Vancouver in 2009 when founder, Sassan Pourfar, who has been in the watch and jewellery business for over 20 years, forged an exclusive partnership with Rolex. The relationship between Pourfar and Rolex dates back more than a decade, and the association grows continually stronger based on shared values.